Growth Hackathon: Crafting Your Product-Market Strategy
About this workshop
Spark transformative growth with our Growth Hackathon workshop. Designed to catalyze innovation and strategic thinking, this format gathers cross-functional teams to identify and capitalize on growth opportunities. Through collaborative brainstorming, rigorous evaluation, and mini business case formulation, teams will pinpoint the most promising strategies for success. This workshop culminates in an awards ceremony, celebrating the most impactful “hacks”, recognizing and fueling the spirit of innovation.
Who will benefit most from this workshop?
Cross-functional teams, including but not limited to representatives from product, marketing, sales, finance, operations, and customer support.
Why choose a Growth Hackathon workshop?
In today’s dynamic business landscape, the quickest path to sustainable growth is through collaborative, agile, and informed decision-making. Our Growth Hackathon empowers your organization with the skills, structure, and synergy required to uncover and act upon the most promising product-market opportunities. Beyond the immediate benefits of identifying actionable strategies, this workshop is a powerful motivator, instilling a culture of innovation and recognition within the organization.
What will participants achieve in this workshop?
Diverse ideation
Harness the collective intelligence of diverse teams to uncover uncharted growth opportunities.
Structured evaluation
Introduce and practice a consistent evaluation format that balances feasibility, impact, and alignment with organizational vision.
Business case compilation
Transform promising opportunities into succinct, compelling mini business cases.
Prioritization masterclass
Master the art of objectively ranking opportunities based on potential ROI, resource allocation, and strategic fit.
Collaborative synergy
Experience the magic of diverse teams converging on a unified growth vision, fostering both unity and actionable clarity.
Workshop Content Examples:
- Kick-off
Setting the stage, objectives, and expectations for the Hackathon. - Idea Generation
Teams collaborate to identify growth opportunities across the organization. - Evaluate Framework
Introducing a consistent format for evaluating and ranking the identified growth opportunities. - Peer Review
A cross-evaluation by teams to ensure diverse perspectives on the proposed strategies. - Refinement & Finalization
Teams polish their strategies based on feedback. - Hackathon Pitches
A platform for each team to present their top growth “hack” to the larger group - Evaluation & Deliberation
A panel (which could include shareholders, owners, senior management, external experts, leadership or peers) evaluates the pitches. - Awards Ceremony
The climax of the Hackathon, recognizing and celebrating the best growth “hacks” - Wrap-up & Next Steps
Charting next steps to implement the winning strategies.
A fully tailored experience
Every organization has its unique challenges and goals. We tailor the Growth Hackathon to align with your specific objectives, for maximum impact and relevance to your organization.
Get in touch today to build a workshop that’s unique to your organization’s situation.
